Opportunities in Stock with Reduced Quotes: Analysis of the 20 Cheapest Stocks on the Exchange in 2025

Brazilian Capital Markets Outlook

The Brazilian stock market in 2025 presents an interesting landscape for investors seeking assets with affordable prices. Especially after the recovery of segments such as construction, retail, and energy, there are stocks trading significantly below their book value — a phenomenon that creates opportunities for those with a long-term strategy and willingness for deeper analysis.

Selective appreciation in specific sectors contrasts with the devaluation of companies facing restructuring or market adjustments, opening space for portfolios concentrated in lower-priced assets with high return potential.

Why More Affordable Stocks Deserve Attention

Potential for capital multiplication

Companies with shares trading at low prices often have significant room for appreciation. Unlike well-established companies at the top of the market ranking, these organizations have considerable growth margins, which can result in more substantial returns for those who correctly identify the entry timing.

Building a diversified portfolio

Focusing investments only on big names exposes you to repeated sector risks. Including lower-priced stocks in portfolios allows investors to distribute capital across different segments — food, energy, real estate, retail — reducing vulnerability to shocks specific to a single sector.

Opportunity for practical learning

Less-followed stocks require more rigorous investigation. This need for detailed analysis of fundamental indicators, operational history, and turnaround prospects offers valuable education on asset selection and reading financial statements.

The 20 Most Affordable Stocks Currently Traded

Based on January 2025 data (TheCap and E-Investidor), check out the ranking according to the Price to Book Value (P/VPA) index, the main undervaluation indicator:

Highlights Among the Most Devalued

PDG Realty (PDGR3) — P/VPA: 0.00

Undergoing restructuring, the real estate company shows balance sheet indicators that attract speculative investors seeking turnaround operations with significant multiplication potential. The real estate sector, historically cyclical, is in a recovery phase that could benefit well-positioned players.

Americanas (AMER3) — P/VPA: 0.05

After completing judicial recovery in 2023, the retailer resumed trading in 2025 with structural changes and a shift toward digital channels. The stock closely follows operational performance and signals regarding profitability return.

Helbor (HBOR3) — P/VPA: 0.15

Operating across multiple segments of the real estate sector, the company demonstrates solid operational indicators despite the low price. It represents an option for investors betting on sustained market recovery.

HBR Realty (HBRE3) — P/VPA: 0.19

With strong activity in corporate real estate and logistics infrastructure, the company expands operations with strict debt management. Suitable for long-term accumulation strategies.

Gerdau Steel (GOAU3) — P/VPA: 0.20

The steel segment benefits from renewed infrastructure investments. The company maintains consistent profits despite the discounted price, reflecting market pessimism that does not match operational fundamentals.

Alternatives with Reduced Nominal Price

Besides those with lower P/VPA, stocks with a nominal price below R$ 10 that gained prominence in 2025 include:

• Serena Energia (SRNA3) — renewable energy sector
• Marfrig (MRFG3) — animal protein
• Gafisa (GFSA3) — residential construction
• Mobly (MBLY3) — e-commerce and furniture
• Multilaser (MLAS3) — technology and electronics

This sectoral diversity broadens the possibilities for portfolio composition tailored to different market expectations.

Essential Criteria for Evaluation

A low price alone does not guarantee an opportunity. Investors should consider:

Fundamental indicators: P/VPA, Debt/EBITDA ratio, ROE, historical profitability. These metrics reveal whether the discount reflects genuine undervaluation or structural problems within the company.

Sector dynamics: Understand which phase each segment is in. Recovering sectors pose different risks than those in structural decline.

Corporate events: Monitor restructurings, mergers, management changes, and official statements signaling operational trajectory shifts.

Governance and transparency: The quality of the board, regulatory compliance, and clear communication with shareholders reduce the risk of negative surprises.

Conclusion

Stocks trading at reduced prices in 2025 are powerful tools for wealth building, especially for investors willing to perform rigorous fundamental analysis. The key is to differentiate truly undervalued stocks from those whose discount reflects real deterioration of the business.

A strategy based on careful selection, deep sector understanding, and an extended investment horizon can turn affordable stocks into significant value creators.