Complete Guide: The Best Apps to Buy Stocks in 2025

The search for the best app to buy stocks has become essential for Brazilians who want to diversify their investments. With technological advances and the democratization of access to financial markets, choosing the right platform can make all the difference in your results.

The Expanding Investment Market

Brazil is experiencing a transformation in its investment landscape. In 2024, according to market data, more than 5 million new investors entered the stock exchange, and projections indicate an increase of approximately 20% for 2025. This movement is mainly led by millennials and Gen Z, who seek intuitive apps, competitive fees, and quality educational resources.

Demand for foreign investments and crypto assets is also rising, reflecting the need for diversification and exposure to global markets. In this context, platforms offering dollar accounts, real-time data analysis, and gamified financial education tools are gaining ground.

Essential Criteria for Choosing the Best App

A good app for buying stocks should go beyond simple buying and selling of securities. Modern investors look for:

• Integration with financial goals: Long-term planning tools integrated into the platform
• Adaptive education: Microlearning with short videos, quizzes, and practical content
• Sustainability: Investment options in ESG (Environmental, Social, Governance)
• Smart technology: Use of AI for trend analysis and portfolio optimization
• Robust security: International certifications and data protection

Before deciding, it’s crucial to evaluate not only fees but also user experience, support quality, and the broker’s reputation in the market.

Analysis of Leading Investment Platforms

Mitrade: Global Technology and Versatility

Mitrade stands out as a broker with a broad asset portfolio. It offers everything from stocks and Bitcoin to FOREX, gold, and crude oil, with real-time charts and free market analysis. The platform includes a demo account for practice before investing real money.

Rating: 4.6 ⭐

Advantages:

• Free app with zero brokerage fees
• Real-time charts and market insights
• Demo account for training
• Comprehensive educational material

Disadvantages:

• Less recognition in the Brazilian market

Rico: Youthful Language and Accessibility

Rico, supported by the XP Inc. group, focuses on beginner investors with a more relaxed language. It offers stocks, public and private bonds, and investment funds with excellent educational resources.

Rating: 4.4 ⭐

Advantages:

• User-friendly interface for beginners
• Quality financial education
• Zero brokerage fees (except B3)
• Proven security

Disadvantages:

• Connection with XP group may be seen as market concentration

Toro: Personalization and Modern Technology

Since 2017 in the market and acquired by Banco Santander, Toro Investimentos offers an app with extensive educational content. Its goal is to combine cutting-edge technology with robust security.

Rating: 4.4 ⭐

Advantages:

• Intuitive app with quality education
• Advanced security technology
• Various brokerage models
• Suitable for beginners and intermediates

Disadvantages:

• Brokerage fees may vary depending on the chosen plan

XP Investimentos: Range of Products

XP Investimentos has expanded beyond large volumes, now also serving individual investors with smaller capital. It offers a simulator to compare investments before committing.

Rating: 4.6 ⭐

Advantages:

• Access to domestic and international products
• Investment simulator
• Recommendations from experts
• Zero brokerage in some products

Disadvantages:

• Main advantages are focused on investors with higher capital

Nubank - Nu Invest: Banking Integration

Resulting from the acquisition of the former broker Easynvest, Nu Invest offers over a thousand products, including stocks, real estate funds, and ETFs, integrated with Nubank’s account.

Rating: 4.6 ⭐

Advantages:

• Quick account opening
• Complete investment simulator
• Zero brokerage in some products
• Secure and accessible app

Disadvantages:

• Recommended for more conservative profiles

Banco Inter - Inter Invest: Total Integration

Banco Inter offers its investment app integrated with its banking account. Excellent educational material and competitive fees, but access is restricted to bank clients.

Rating: 4.8 ⭐

Advantages:

• Zero brokerage (except B3 fees)
• Quality educational content
• Simplicity for existing clients
• Intuitive app

Disadvantages:

• Exclusive to Banco Inter customers

Avenue: Focus on International Investments

Avenue stands out by facilitating investments abroad, offering dollar checking accounts and an integrated banking system, ideal for those seeking international wealth growth.

Rating: 4.0 ⭐

Advantages:

• Dollar accounts and foreign investments
• Robust anti-fraud system
• Access to SPACs
• Easy access for Itaú clients

Disadvantages:

• Additional costs in dollars

Consolidated Comparison of Platforms

How to Find the Best App to Buy Stocks

Choosing the best app depends fundamentally on your investor profile. Consider:

For beginners: Rico, Toro, or Nu Invest offer the best educational experiences.

For intermediate investors: XP Investimentos and Avenue provide access to more complex markets.

For those seeking simplicity: Inter Invest and Nubank integrate investments with banking life.

For global investors: Mitrade and Avenue allow diversification into international markets.

Why Platform Choice Matters

Dozens of apps compete in the Brazilian market, each with its own specifics. Evaluating security, features, fees, and reputation is not just advisable—it’s essential to optimize your results.

Healthy competition among brokers leads to increasingly advanced technology, more competitive fees, and Portuguese-language support. Being informed about these options not only helps you start investing with confidence but also enhances your gains.

The stock market will continue to expand in the coming years. Having a robust, secure app aligned with your goals is the first step toward a successful investment journey.