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As live streaming and the creator economy continue to evolve towards Web3, ZTX Live becomes a particularly noteworthy experiment—especially with the upcoming creator release.
What excites me is not just live streaming based on virtual avatars, but the on-chain-first philosophy behind the entire experience. Through Creator Chain, creators are not just streaming; they truly own their virtual avatar identities, interaction data, and the economic layer associated with their community. This directly addresses the long-term limitations of Web2 live streaming platforms, where creators build value but do not truly own it.
Choosing to build Creator Chain on Matter Labs' infrastructure is also a strong signal. If virtual avatar live streaming is to reach a meaningful scale—not just for crypto-native creators but also for traditional creators entering Web3—scalability, security, and seamless user experience are non-negotiable.
I am particularly interested in how @oncreator_ will shape a new layer of interaction on ZTX Live: moving beyond the traditional model of viewing–chatting–donating, towards a programmable on-chain relationship between creators and fans that can be sustained and compounded over time.
ZTX Live and the upcoming creator release feel like an early milestone for the next generation of live streaming—where virtual avatars, blockchain, and the creator economy converge in a practical way, not just conceptually.
Looking forward to seeing how this ecosystem develops and experiencing it firsthand.