When Oxford picked ragebait as the word of the year, it basically confirmed what everyone already knew—social platforms have become emotion-manipulation machines. Your feeds are algorithmic rage factories, packed with content engineered to piss you off, not actually inform or connect you with anything meaningful.

That's where things stand today. Engagement metrics reward outrage, not substance.

But some projects are flipping the script entirely. They're building around Social Mining—a framework that rewards participation and value creation instead of weaponizing your anger. No tricks, no emotional exploitation. Just aligning incentives so that creating useful content actually pays off for the creator.

It's not complicated: stop optimizing for reaction clicks. Start building for real interaction.