Moonbirds' blind box strategy is worth pondering.



In the traditional sense, the mechanism of blind boxes is actually a creative transformation of the crypto native gameplay — it retains elements like randomness, rarity, and reveal moments that are core to crypto, but packages them in a way that regular users can participate in directly, without needing wallet setup or Web3 background knowledge.

This reflects a real-world consideration for NFT project teams: how to maximize the value release of current IP? Instead of sticking strictly to on-chain experiences, it's worth trying to see how far this approach can go — maintaining the appeal of the core gameplay while significantly lowering the participation barrier. This approach could have significant implications for the popularization of the entire NFT ecosystem.
View Original
This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.
  • Reward
  • 3
  • Repost
  • Share
Comment
0/400
CodeSmellHuntervip
· 6h ago
The blind box tactic is indeed clever; lowering the entry barrier is the trend of the times.
View OriginalReply0
SquidTeachervip
· 6h ago
To be honest, lowering the threshold is now a well-known tactic, but few can execute it well.
View OriginalReply0
NFTHoardervip
· 6h ago
Basically, it's about breaking the circle. Gotta admit, this move is pretty clever.
View OriginalReply0
Trade Crypto Anywhere Anytime
qrCode
Scan to download Gate App
Community
English
  • 简体中文
  • English
  • Tiếng Việt
  • 繁體中文
  • Español
  • Русский
  • Français (Afrique)
  • Português (Portugal)
  • Bahasa Indonesia
  • 日本語
  • بالعربية
  • Українська
  • Português (Brasil)