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USE CASE | Nigerian E-Commerce Blockchain Startup, Aje, Surpasses 7,500 Users in 12 Months
The Nigerian blockchain-based social commerce platform, Ajé, has hit a notable milestone, attracting over 7,500 users within its first 12 months.
Ajé is a blockchain-based escrow platform designed to ensure secure and transparent digital transactions. By addressing the prevalent issues of fraud and mistrust in online commerce, Ajé empowers individuals and businesses, particularly within African and diaspora communities, to engage in safe, cross-border trade.
With features like:
Ajé enables individuals and businesses to trade confidently and transparently in emerging markets.
Ajé ‘s native token, Tele, is engineered to drive the platform’s ecosystem, facilitating transactions, incentivizing community engagement, and underpinning the economic stability of Ajé.
Ajé’s platform is experiencing rapid growth, completing over 1,000 escrow-secured transactions and achieving a 32% month-over-month increase in repeat engagement. Attracting individuals and businesses seeking secure and transparent trade, the platform has onboarded more than 7,500 users in the past year.
“Trust remains one of the largest barriers to the growth of online commerce in emerging markets,” said Ifeoluwa Wole-Osho, CEO of Ajé.
“Ajé’s blockchain-powered escrow service and dispute resolution tools are changing this narrative, empowering users to trade confidently while fostering economic inclusion.”
The startup has entered strategic partnerships with:
solidifying its technological credibility and paving the way for expanded operations.
By integrating escrow payments, multi-currency support, and upcoming AI-driven dispute resolution features, Ajé is uniquely positioned to address the needs of underserved markets, especially across Africa.
Ajé is gearing up for a $500,000 pre-seed funding round to drive its next growth phase. The funding will support scaling operations, achieving 1 million transactions by 2026, and enhancing platform features to meet the needs of its expanding user base.
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