Old Shop Gold forecasts that 2025 revenue will increase by more than double, with net profit expected to exceed 4.8 billion yuan | Financial Report Insights

Laopu Gold Releases Positive Profit Forecast, Expecting Over Double Growth in Revenue and Net Profit for 2025, Confirming Strong Consumer Demand in the High-End Traditional Gold Jewelry Sector.

Based on the preliminary assessment by the company’s board of directors of unaudited consolidated management accounts, Laopu Gold expects total revenue for 2025 to be approximately RMB 27 billion to 28 billion, representing an increase of about 217% to 229% compared to 2024.

Net profit for the same period is expected to be approximately RMB 4.8 billion to 4.9 billion, an increase of about 226% to 233% compared to 2024. Shareholders and potential investors should note that these figures are unaudited, and the official annual performance announcement is expected to be published in March 2026.

At the opening of trading this afternoon, Laopu Gold’s stock price jumped 3.8%, then slightly retreated, ending the day with a 1.5% increase.

Three Key Drivers Support Exponential Revenue Growth

Laopu Gold attributes the significant increase in revenue and profit in the announcement to three core factors:

1. Continued expansion of brand influence creating a dominant market advantage, driving significant growth in overall online and offline store revenue.

2. Ongoing product optimization and iterative updates ensuring sustained high growth in revenue.

3. Expansion efforts, with 10 new stores added in 2025 and improvements and capacity increases at 9 existing stores, contributing additional incremental revenue.

From a gross sales perspective including tax, revenue for 2025 is expected to be approximately RMB 31 billion to 32 billion, representing an increase of about 216% to 227% over 2024.

Improved Profit Quality, Adjusted Net Profit Expected to More Than Double

In terms of profitability, Laopu Gold expects that the non-International Financial Reporting Standards (IFRS) adjusted net profit (excluding employee equity incentive-based compensation) for 2025 will be approximately RMB 5 billion to 5.1 billion, representing an increase of about 233% to 240% compared to 2024, slightly higher than the net profit figure, indicating an improvement in operating profit quality.

The company notes in the announcement that these non-IFRS indicators may not be comparable to similar indicators of other companies, and investors should not rely on them as sole indicators of financial health.

Official Performance Pending Audit Confirmation

Laopu Gold emphasizes in the announcement that all currently disclosed data are preliminary estimates, not yet reviewed or audited by the company’s auditors, nor reviewed by the audit committee. The figures are subject to final confirmation and may be adjusted following further review.

The company’s official annual performance report is expected to be published in March 2026, at which point shareholders and potential investors can access audited comprehensive financial data. The company advises caution when trading its shares.

Risk Warning and Disclaimer

Market risks exist; investments should be made cautiously. This article does not constitute personal investment advice and does not consider individual users’ specific investment goals, financial situations, or needs. Users should consider whether any opinions, views, or conclusions herein are suitable for their particular circumstances. Investment is at your own risk.