Genki Forest founder Tang Binsen once said three years ago: If you want to play cards, first go to the table where people are foolish and have lots of money; otherwise, go to the table where people are strong and have lots of money; if not, at least go to the table where people are foolish and have little money. Don’t go to a table with both poor experts and many players.

Think about how to choose a table in entrepreneurship:

Foolish people with lots of money: users are highly willing to pay, decision-making is irrational, market size is large but competition is relatively mild (easy to harvest).
Strong people with lots of money: the market is huge, the ceiling is high, but experts gather and competition is fierce at big companies’ tables, requiring real skills.
Little money and foolish people: niche market, users are unprofessional, competition is weak, but overall scale and customer spend are limited.
Both poor and many experts: saturated red ocean, limited market size, experts compete fiercely, making it hard for new players to stand out.

But in fact, different sub-markets within the same track also have different temperatures — knowledge paid courses on going abroad might be full of poor experts and many, but teaching about love and mental/spiritual health might be where people are foolish and have lots of money; entering the same track at different times can also be completely different — a half-year gap in crypto coin issuance can mean the difference between a bull and a bear.

Where do you think e-commerce, AI dramas, AI tools, crypto, cross-border payments, and robots each belong on the card tables?