Texas's Richest Towns Revealed: Where the Wealthiest Households Call Home

What defines Texas’s richest town? A new analysis examined all Texas communities with 5,000 households or more to identify the 20 municipalities with the highest average household incomes. The findings paint a clear picture of prosperity across the Lone Star State: these elite neighborhoods boast average household incomes ranging from approximately $165,000 to just under $410,000 annually, with corresponding home values that often exceed $1 million.

Houston Area Leads: Premium Communities in the Bayou City Metro

The Houston-The Woodlands-Sugar Land metro area dominates the upper tier of Texas’s richest towns. West University Place claims the top spot nationally with an average household income of $409,677 and a typical home value of $1,758,363. This enclave represents the pinnacle of Houston-area affluence.

Following closely in the Houston metropolitan region, Bellaire reports an average household income of $311,033 with homes valued at $1,123,984. Moving down the rankings within this metro area, Fulshear shows $210,123 in average household income and $545,379 in typical home values. Cinco Ranch and Sugar Land continue the Houston region’s strong presence, with average incomes of $178,516 and $174,026 respectively. Rounding out the Houston suburbs, Friendswood maintains average household income of $165,294 with typical homes valued at $464,519.

Dallas-Fort Worth’s Affluent Suburbs: Home to the Richest Earners

The Dallas-Fort Worth-Arlington metropolitan area claims a substantial portion of Texas’s wealthiest towns, with eight communities in the top 20 rankings. University Park ranks second overall with $389,868 in average household income and extraordinary home values reaching $2,445,874—the highest typical home price among all ranked communities.

Southlake ranks third with $382,520 average household income and $1,284,219 typical home values. The Dallas region’s wealth extends throughout multiple upscale communities: Colleyville ($265,831 average income, $924,700 homes), Prosper ($229,754 income, $842,332 homes), Keller ($217,210 income, $658,426 homes), Coppell ($194,208 income, $643,052 homes), Flower Mound ($191,231 income, $630,589 homes), Frisco ($186,265 income, $697,813 homes), Celina ($184,308 income, $616,746 homes), Highland Village ($182,741 income, $609,887 homes), and Murphy ($176,156 income, $608,510 homes).

Austin Region’s Upscale Communities

The Austin-Round Rock-Georgetown metro area contributes three communities to the ranking of Texas’s richest towns. Steiner Ranch leads this region with $232,530 average household income and $528,502 typical home values. Lakeway follows with $222,045 income and $824,558 in home values. Leander completes the Austin-area representation at $167,516 average income with $455,706 typical home values.

Complete Ranking of Texas’s 20 Richest Towns

The comprehensive list below ranks all 20 communities from highest to lowest average household income:

1. West University Place (Houston) - $409,677 income, $1,758,363 home value
2. University Park (Dallas) - $389,868 income, $2,445,874 home value
3. Southlake (Dallas) - $382,520 income, $1,284,219 home value
4. Bellaire (Houston) - $311,033 income, $1,123,984 home value
5. Colleyville (Dallas) - $265,831 income, $924,700 home value
6. Steiner Ranch (Austin) - $232,530 income, $528,502 home value
7. Prosper (Dallas) - $229,754 income, $842,332 home value
8. Lakeway (Austin) - $222,045 income, $824,558 home value
9. Keller (Dallas) - $217,210 income, $658,426 home value
10. Fulshear (Houston) - $210,123 income, $545,379 home value
11. Coppell (Dallas) - $194,208 income, $643,052 home value
12. Flower Mound (Dallas) - $191,231 income, $630,589 home value
13. Frisco (Dallas) - $186,265 income, $697,813 home value
14. Celina (Dallas) - $184,308 income, $616,746 home value
15. Highland Village (Dallas) - $182,741 income, $609,887 home value
16. Cinco Ranch (Houston) - $178,516 income, $557,775 home value
17. Murphy (Dallas) - $176,156 income, $608,510 home value
18. Sugar Land (Houston) - $174,026 income, $462,592 home value
19. Leander (Austin) - $167,516 income, $455,706 home value
20. Friendswood (Houston) - $165,294 income, $464,519 home value

This analysis reveals that Texas’s richest towns cluster around three major metropolitan regions, with the Dallas-Fort Worth area commanding nearly half of the top 20 positions. The data reflects 2023 American Community Survey income figures and 2025 Zillow home valuations, providing a current snapshot of where Texas’s highest earners choose to establish their communities.