Experts say the limitations of AI make it impossible to replace the human brain with the launch of Sora or just a clever marketing strategy

Zhao Ai, executive vice president and secretary general of the China Economic System Reform Research Association, said that Sora will promote artificial intelligence to further lead a new round of industry change, which may have a big impact on film and television, video, advertising and other industries. But AI has its own limitations. This limitation makes it impossible to replace the human brain. Like filmmaking, whether it’s scale or technology, it’s still difficult to maintain the continuity of characters and scenes in a video that uses text prompts and conditional parameters. In addition, OpenAI CEO Sam Altman said not long ago that $7 trillion is needed to build a global chip empire, which is far beyond the scale of the current global semiconductor industry. In the absence of chips and investment, launching Sora at the right time to facilitate financing may be a very clever marketing strategy.