According to reports from major South Korean brokerages, Samsung Electronics received sharply divergent target price adjustments despite similar third-quarter operating profit forecasts. KB Securities raised its target to 600,000 won, the highest in the industry, while Kiwoom Securities lowered its target to 390,000 won—a 210,000 won gap.
Both firms forecast Q3 operating profit near 110–112 trillion won, yet diverge on long-term memory demand. KB Securities expects memory supply shortages to persist through 2028 as global AI investment expands, supporting sustained price strength. Kiwoom Securities, however, raised concerns over slower earnings growth in the second half, anticipating conservative memory purchasing strategies and increased competition from Chinese chipmakers.