Startale Group announced the launch of Onchain Finance Kits (OFK) and Startale Card at WebX 2026 on July 12, 2026. OFK provides blockchain infrastructure tools for enterprises and financial institutions, while Startale Card is a self-custodial Visa card enabling users to spend Soneium assets at over 150 million merchants worldwide. The launches aim to connect institutional blockchain adoption with practical digital asset payment solutions. According to CEO Sota Watanabe, financial institutions are moving from asking whether onchain finance will be part of the future to asking how to participate, while consumers seek more accessible ways to use digital assets in everyday transactions. The products build on Startale's experience developing blockchain solutions including Soneium (created with Sony Group), JPYSC, and other enterprise initiatives.
Startale OFK Provides Infrastructure Tools for Institutional Blockchain Adoption
Designed for enterprises and financial institutions, Startale OFK supports organizations transitioning from traditional financial systems to onchain infrastructure across markets including Japan and the United States. Startale stated its experience working with corporations, financial institutions, and ecosystem partners contributed to the development of blockchain solutions including Soneium, JPYSC, Strium, Startale App, and other enterprise-focused initiatives. The company has built expertise across institutional trading, bond issuance, privacy technology, developer infrastructure, blockchain development, and stablecoins.
Based on this experience, Startale OFK provides a ready-to-deploy framework intended to simplify the development of onchain financial services without requiring organizations to create core infrastructure independently. The offering covers stablecoin infrastructure, wallet infrastructure, digital asset tools, privacy infrastructure, developer infrastructure, and blockchain and settlement infrastructure. Startale plans to expand the platform with additional tokenization infrastructure and custody wallet API tools to support the development of regulated digital asset markets and financial services.
"Financial institutions are no longer asking whether onchain finance will become part of the future financial system. They are asking how to participate," said Sota Watanabe, CEO of Startale Group. "OFK represents the experience, infrastructure, and expertise we have built over years of working with enterprises and institutions. Our goal is to help organizations move faster, reduce complexity, and unlock new opportunities in the onchain economy."
Startale Card Connects Digital Assets With Visa Payment Network
Alongside its institutional infrastructure offering, Startale introduced Startale Card, expanding the functionality of the Startale App. The platform currently enables users to earn, trade, access Mini Apps, and receive rewards within the Soneium ecosystem. Through Startale Card and future earning features, users will be able to place eligible assets into yield-generating vaults while maintaining the ability to spend against those holdings, combining saving, earning, and payments within a single experience.
Developed on Soneium, the Ethereum Layer 2 blockchain created with Sony Group, Startale Card links users' onchain balances to payments at more than 150 million merchants worldwide that support Visa transactions. Unlike traditional crypto payment cards that rely on custodial accounts or require assets to be locked, eligible holdings can continue generating yield until they are used for payments. Users will also receive cashback rewards in USDSC directly credited to their accounts.
"We've always believed onchain technology should improve everyday financial experiences, not complicate them. With Startale Card, Startale App evolves into a platform where users can seamlessly manage, grow, and spend their wealth. This marks a major milestone in our vision to become the App for More than Money," said Sota Watanabe.
Startale Card Waitlist Available Through Startale App
The Startale Card waitlist is now available through the Startale App ahead of its public launch. Startale stated that the combination of OFK and Startale Card reflects its goal of connecting traditional financial systems with blockchain networks by enabling institutions to develop new financial products while providing consumers with additional ways to manage, grow, and use digital assets.
FAQ
What did Startale Group launch at WebX 2026?
Startale Group launched Onchain Finance Kits (OFK) and Startale Card at WebX 2026 on July 12, 2026. OFK provides blockchain infrastructure tools for enterprises and financial institutions, while Startale Card is a self-custodial Visa card that allows users to spend Soneium assets at over 150 million merchants that accept Visa transactions.
How does Startale Card differ from traditional crypto payment cards?
Startale Card allows eligible holdings to continue generating yield until they are used for payments, unlike traditional crypto payment cards that rely on custodial accounts or require assets to be locked. Users can place assets into yield-generating vaults while maintaining spending ability, and they receive cashback rewards in USDSC directly credited to their accounts.
