## Why Investors Need to Understand What IR Is
When you read news about a company releasing financial information, the person behind that communication is the **Investor Relations (IR)** department.
However, many people often confuse IR with general public relations (PR), which is frequently seen as similar in meaning. But when looking deeper, these two functions are entirely different.
## How IR Differs from PR
**Public Relations (PR)** involves creating a positive image of the company to the public in general. **IR**, on the other hand, has a narrower and more specific focus.
The IR departme
View OriginalWhen you read news about a company releasing financial information, the person behind that communication is the **Investor Relations (IR)** department.
However, many people often confuse IR with general public relations (PR), which is frequently seen as similar in meaning. But when looking deeper, these two functions are entirely different.
## How IR Differs from PR
**Public Relations (PR)** involves creating a positive image of the company to the public in general. **IR**, on the other hand, has a narrower and more specific focus.
The IR departme