Float Expands Card-Linked Instalment Service to UK, Eyes £250B in Unused Credit

Float, a South African card-linked instalment fintech, has announced its expansion into the United Kingdom, supported by the UK Government's Global Entrepreneur Programme. The platform allows shoppers to split purchases into up to 24 interest- and fee-free monthly instalments using existing Visa or Mastercard credit, without issuing new credit or requiring app downloads.

Across its UK merchant base, Float increases average order value by approximately 134%. UK consumers hold an estimated £250 billion in unused available credit across 55 million credit cards. Since launching in South Africa in 2021, Float has grown to over 2,200 stores across electronics, furniture, automotive, fashion, and healthcare sectors.